While eCommerce hasn’t traditionally been considered a specific skill, each of its component parts certainly are, and the resulting skill set of eCommerce is one we see being of increasing importance. eCommerce skills include Search Engine Optimization (SEO), being able to analyze data around sales and traffic, selecting vendors such as software developers or fulfillment houses, branding, and communication. Individuals with eCommerce skills are able to blend the art of design and communication with the science of analysis and optimization.

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